Senior marketing creative & MarTech strategistCopenhagen · Ex-New York
Alexander
D’Amore.
Over a decade making brands people stop scrolling for, and building the CRM and automation that turn that attention into pipeline. Based in Copenhagen, freelancing remotely for US teams.
Empire State Building
01 · Renegade · New York · 2017–2025
- 1.2MTikTok followers gained
- 900KNew Instagram followers
- 4×ROAS lift on tickets and leasing
2.1MFollowers gained
The voice of the Empire State Building.
Led a small team of social creatives to give the Empire State Building a refreshed image for Gen Z, leading to 1.2M TikTok followers gained on top of 900K new Instagram followers. My reports helped drive a 4× ROAS lift in ticket sales and office leasing.
Global Citizen
02 · New York · 2019–2021
- 60KFestival crowd, Central Park
- +120KNew followers on core platforms
- 17Global Goals, memorised
7×Return on ad spend
Purpose-driven growth at Global Citizen.
Health, climate and equity campaigns built on audience research instead of guesswork. ROAS up sevenfold, and 120K new followers across core channels.
Novo Nordisk · Boligsiden
03 · Dear Future · Copenhagen · 2025–now
- 10+Hours a week handed back
- +55%Increase in sentiment score
- 0Spreadsheets updated by hand
−70%Manual reporting and lead routing
Agentic lift changed everything.
An AI agent platform tracking Novo Nordisk’s brand sentiment across the web, an AI search strategy for Boligsiden, and n8n workflows underneath it all.
Specsavers
04 · Marketing automation · 2025
- +31%Increase in bottom-funnel conversions
- 4Sources per score: ads, CRM, warehouse, Clay
- 0Leads judged on gut feel
22Hours a week back for sales
A lead-scoring engine sales actually uses.
Automation linking ad platforms, CRM and the data warehouse, with Clay enriching every lead and scoring wired straight into HubSpot via MCP.
LEMAN
05 · HubSpot funnel · 2025
- 4Funnel stages rebuilt
- 1Source of truth, finally
- 0Leads left on the dock
3×SQLs in a single quarter
Attention, turned into pipeline.
Nurture, attribution and automated handoffs for LEMAN, whose funnel was leaking leads. Elsewhere, HubSpot and Clay lifted MQL conversion 44%.
ReferencesHumana · Dear Future
“Alex excels at quickly adopting and applying new AI tools in practice… I can recommend Alex to companies looking for someone with strong competencies in AI and technology!”
“Alex always kept an eye out for new features to test and learn with an agile approach. His can-do and get-it-done attitude was certainly an asset to our team…”
“Alex approaches challenges in ways that make me think differently, and I’m constantly learning from how he navigates complexity.”
Notes from the work
All posts →- Jan 10, 2026AI · 8 min
Agentic Automation: What It Actually Means for Marketing
Everyone's talking about AI agents, but few understand how to actually deploy them in marketing operations. Here's what I've learned building multi-agent systems.
- Jan 5, 2026CRM · 12 min
The Complete Guide to HubSpot Enterprise Migration
- Dec 20, 2025Automation · 10 min
n8n vs Make vs Zapier: An Honest Comparison
- Dec 15, 2025AI · 7 min
AI Marketing Without the Hype: What Actually Works
Now bookingFreelance · Remote · US time zones
Let’s make
the next one.
- SprintA launch, a campaign or a funnel rebuild, scoped and shipped in weeks.
- RetainerOngoing paid social, content strategy and reporting for your team.
- FractionalA senior growth or MarTech lead, part-time, inside your Slack.
alexdamore2@gmail.com
LinkedIn ↗© 2026 Alexander D’AmoreCopenhagen 55.68° N